MemeWatch: The Twilight Backlash

Ah yes, the backlash. The movement-ized rejection of something that has already achieved great cultural popularity. The backlash as a phenomenon predates the internet... I'm sure there were plenty of people who thought that "Gone With the Wind" wasn't, y'know, that great, but the instantaneous, interactive nature of it has allowed backlashes to gain a much higher level of notoriety. If a huge cultural phenomenon isn't quite up to snuff these days, a backlash is all but inevitable. (the wikipedia article on "backlash" can be found here)

The new film "Twilight" had a better first day on Friday than either "Quantum of Solace" or the most recent Indiana Jones film. It's less than all but one of the Harry Potter movies, and not even close to what "The Dark Knight" did earlier this year, but it's still far and away the most successful opening for a movie directed by a woman (Catherine Hardwicke). For those who have been either living under a rock or in a completely teenage girl-free evironment, "Twilight" is the first in an incredibly popular series of books by Stephenie Meyer that center around the passionate-but-chaste romance of a high school everygirl, Bella Swan, and a particularly hunky vampire, Edward Cullen, mostly set in a small town in Washington state. The thing about "Twilight" that has struck me the most is that the backlash was in full swing before the "frontlash" was even really up to speed. This backlash has the most lash I've ever seen. Okay, I'll stop that now.

I'll be honest here. I haven't read any of the Twilight books, and I almost certainly won't see the movie until it shows up the discount theater, if at all. I know more than one person whose opinion I trust who absolutely loves them. But the critical consensus seems to be one of understanding-at-best (There seem to be two types of reviews, ones that talk about how it might appeal to teen girls and ignore the actual quality and those that are critical of the actual quality), and the internet... well, the internet does not seem to be willing to tolerate it.

A big part of this, I think, is that the Twilight fandom (my favorite term I've seen so far is "Twi-hards") is almost entirely female. It consists of teen girls, from tweens to college age, along with a decent sampling of their moms, the sort who like romance novels. I like to fancy myself a bit of a geek anthropologist, so to speak. I enjoy the inner workings of various fandoms, even for works I myself am not that into. And this is perhaps the most monolithic major geek fandom I've ever seen. Even "Buffy the Vampire Slayer" and "Xena: Warrior Princess", probably the two most female skewing of the major geek fandoms I've previously looked at, had fairly large male bases, as well. This shows it's not just the female protagonist that's at issue, it's the content. "Xena" was an action show at heart, and "Buffy" was at such a high level of quality that it attracted connoisseurs of all types... plus there was karate and stuff. "Twilight" is a romance, through and through.

Also at issue is how good it really is. Twilight is often compared to the Harry Potter novels, another fandom based on a YA book series that seems to have at least slightly more girls than guys. But general consensus seems to be that the Twilight series isn't even in the same league ("USA Today" was roundly mocked for making the suggestion this week). I've never been afraid to criticize JK Rowling's prose, and "Deathly Hollows" drags way too much for what it is, but Rowling does have an intuitive grasp of how to build excitement and when things are happening in the Potter novels, there's nothing like it. As the backlashers are quick to point out, Meyer's prose has at least as many issues, her content has a strong potential to be laughable, and the plot of "Twilight" doesn't really get going until at least 300 pages into the book (It apparently takes over 200 for Bella just to realize that Edward is a vampire). The Harry Potter books and films have, for the most part, manages to avoid a full-fledged backlash despite their gargatuan popularity because most people who read them are hooked.

Let's take a look at other recent phenomena:
-"Star Wars" eventually created its own backlash with the terrible "prequel" movies. I had a friend who at one point was a hardcore Star Wars guy, but mostly dropped it circa "Attack of the Clones" when he "found out that Jar-Jar Binks created the Empire." Many universes grow richer with continued exploration... Star Wars, not so much. The Spider-Man film series probably also fits this model, as it was riding high after the first two films and nearly completely destroyed its own fandom with the failure of the climactic third film.
-"Star Trek" did get richer with continued exploration, but eventually seemed to run its course. The times, it seemed, had passed the mostly-utopian future it depicted by. Plus there was a lot of mismanagement by Paramount... "Enterprise" would sputter on for a few more strange seasons, but the "Trek" franchise as we knew it seemed to end when "Nemesis" opened opposite a Harry Potter film and tanked. People didn't hate "Trek", they just weren't huge fans. But now the new trailer for the JJ Abrams "Star Trek" film has gotten startling buzz, and it's like the franchise never went away.
-"Lord of the Rings" has its detractors, but the books, and especially the films are so seminal and high-quality that there doesn't seem to have been much of a backlash, at least not within the fandom community.
-"Buffy" and "Battlestar Galactica" are probably representative a group of works that were never quite popular enough to create a backlash, but attracted a strong, loyal following due to their high quality. Both have large numbers of online fans who insist that they should be considered for the best TV series of all time... period, and are very influential within the current "geek" community. But they remain relatively lesser known in the world-at-large, and that seems to have helped.
-"Firefly"'s hardcore fans created their own backlash, not the work itself. It would probably be in the above group, except for the fact that an early cancellation created a strong evangelical streak in the fandom. This got them "Serenity", as well as several comic book miniseries, but it also resulted in everyone else on the internet getting really annoyed.
-"The Dark Knight" is probably the biggest geek phenomenon of this year so far, even more so than "Twilight". At first it appeared it might be among that elite that is so good it's just impossible to hate. But as people thought about it more, and it became even more widely seen, it began to be criticized for its relentless gloom. It's a great movie, but the staying power is in question. It recently showed up at our local discount theater, and I haven't gone to see it again yet, and I'm not sure I will until it shows up on DVD.
-"Pirates of the Caribbean" was totally unexpected, and was driven, yes, by young women. Guys liked pirates in the same way they like ninjas and zombies and all those things, but it was hard for them to participate in a fandom where the main debate was immediately whether Depp or Bloom was cuter. Then the second two movies had interesting bits but were overlong and all over the place, and the fandom did not appear to withstand the backlash. Comparable might be "Transformers", which came out of nowhere with a movie (by Michael Bay!) that was really hard not to like. And, Megan Fox and all, it seems to be more male-skewing. But it has the strong potential to have that luster taken off by subsequent sequels, we'll see.

These, of course, are only some of the geek-related examples recently ("Doctor Who" may have so far miraculously managed to be the most backlash-free of all). There have of course been many other kinds of backlashes, but this is where I like to think my "area of expertise" lies. ;) So "Twilight" has the disadvantage of being a female-oriented fandom based on material that already seems to be showing cracks. io9 has been nice enough to round-up some of the most blatant and hilarious examples of recent online "Twilight"-bashing here. Whatever side you're on, this should be good for a laugh. It certainly cracked me up.

Bits: Shark Jesus Edition

Pic courtesy of the-amazing.com

-According to NewScientist, Turkish creationist Adnan Oktar is offering $7.5 trillion dollars to anyone who can produce an intermediate-form fossil proving evolution. Um, haven't we already found those? I mean, the creationists have an argument ready against them, but we've already found, you know, fishes with legs. No sources have said where he would get that much money. Oktar recently sold 10,000 copies of a book denying evolution, and successfully campaigned to have Richard Dawkins' website banned in Turkey.

-San Francisco TV station KTVU reports that they're going to put a net under the Golden Gate bridge to prevent suicides. I'm trying to picture the thought process here... "You mean I can't jump off the Golden Gate? I'll have to use a less famous bridge, or maybe take a lot of pills? I dunno, maybe I'll just go on living then..."

-Shark Jesus! Scientists at an aquarium in Richmond, Virginia have reported that a female blacktip shark conceived without any male input... a virgin birth. The fetus was discovered during a necropsy on the mother shark after it had died of "complications." It contains no genetic material from a male. This is apparently not the first time this has happened, as there is much discussion in the linked article about "parthenogenesis," which apparently does not mean what Willow Rosenberg led me to believe it meant.

-In other news, the world economy continues its drain spiral. The Finance ministers from the G7 nations are meeting in Washington DC. Will they come up with a solution? Is the devil on the doorstep wearing galoshes?

-Alternative artist Banksy has opened an art installation in New York City that is a sort of insane magic pet store. I cannot make this stuff up. Make sure to watch the video with the dancing chicken nuggets, and the college-age girl wondering "Are they real?"

-Surprise! Not only does Life on Mars not suck, it got decent ratings last night. But not quite as decent as CBS' anti-science procedural (and yet another foreign remake) Eleventh Hour. "It's like that scary Fringe show, but safe and boring for old people!" I think that's actually their advertising campaign.

-Free TV on the Internet: Wednesday's episode of Bones, in my opinion the best procedural on TV, was about a murder in a tight-knit religious community on Chesapeake Bay. This brings out inherent conflicts among the characters, with Brennan getting lines like "You are all united by your shared superstition" and "Do these people believe in DNA?" Oh, yeah, it's called "The He in the She." Watch it here.

Machinima: Like Fan Fiction, but in Reverse

A few days ago I mentioned in a "Bits" post an online project that is animating Joss Whedon's Buffy the Vampire Slayer: Season 8 comic book series using machinima. I'm sure at least a few people didn't know what I meant by that, and so I decided to expand on what machinima is a little bit. It's an interesting subject that I'm sure my Communications Theory professor would have been fascinated by.

Basically, Machinima is animation accomplished with the use of video games. The name is a merging of the words "machine" and "animation." Rather than expensively rendering their stories, creators tell them with the tools that they have. Some have compared it to a digital version of puppetry. In other words, creators take the pieces of a computer game and rearrange them to tell their own story. You might think this would just result in a recording of someone playing a video game, but that's definitely not the case. Complex editing tools are often used, and some games now released come with their own built-in machinima capabilities.

Machinima began as a very small niche with the gaming community, but has become more and more mainstream in the years since. It has adapted to new games as they are released. Wikipedia credits the 1996 piece "Diary of a Camper" as the first Machinima to gain a wide audience. It was created using the game Quake. In 2006, the South Park episode "Make Love, Not Warcraft" featured extended Machinima sections and was credited with bringing the form to a wider audience. Today there is a national Machinima Film Festival and even an Academy of Machinima Arts & Sciences.

I (along with plenty of others) was first exposed to Machinima via the popular, and even critically acclaimed (the Director of Lincoln Center supposedly called it "as sophisticated as Samuel Beckett"), webseries, "Red vs. Blue". Created using Halo 2, the game of choice for, well, everybody circa my freshman year of college, the series ran 5 seasons and 100 episodes, from 2003 to 2007, and has since spawned a spin-off. The series is about two sets of soldiers fighting for control of a valley (and each other's "flag"), a standard Halo scenario. The series began as a simple, sitcom-type parody, mostly of video games, but soon evolved into a more general science-fiction comedy that even occasionally took itself seriously. And in its scenario of two sets of soldiers (who often find they have pretty much everything in common) set down for an interminable period of time to fight over a piece of ground nobody wants for reasons neither of them understand, the series manages to send up echoes of everything from Kafka to M*A*S*H. The series almost immediately became a huge online hit and is now available on DVD.

Now, as for the title of this post. Reverse probably isn't the best way of putting it, but let me explain what I mean. In fan fiction, writers use their own materials (i.e., usually prose writing, but there are fan films, as well) to tell more stories about their favorite show, movie, game, book, etc. Machinima creators use the materials of a game to create their own, original story, usually relating only tangentially, if at all, to the actual subject matter of the game. Both are perfectly valid forms of expression, but I find the contrasts interesting. In both cases, they are putting the materials provided by the creators of media to a use that wasn't originally intended by their creators. And the internet has proved the magic bullet that has exponentially accelerated both the spread and cultural acceptance of both forms.

Updates: As the Bailout Turns

-The Senate voted for a version of the bailout today, 74 to 25. Both Barack Obama and John McCain voted in favor of the bill. The current version is very similar to the one the House rejected earlier this week, except for "sweeteners" (and yes, that's apparently the official term) that were added, especially tax cuts. Said cuts are apparently intended to lure Republicans. If I was a Republican, I would feel insulted by that. "They'll vote for anything with tax cuts, it doesn't matter how much they hate the rest of it." And of course, that makes it even less likely that we actually have the $700 Billion dollars to use for this.

-Scientists now say the AIDS virus jumped to people as early as 1884, much earlier than previously thought. I'm not sure what the implications of that are, but it's interesting stuff.

-Sarah Silverman, Leonardo DiCaprio, and Jonah Hill are among an all-star cast that doesn't want you to vote. That reverse psychology won't work on me! http://www.collegehumor.com/video:1832128

-The Baseball playoffs are underway here in the States. Early victories for the Phillies, Dodgers, and Red Sox.

-Comic books too... booky for you? Ever thought "this is great, but I wish it was more computerized?" Comic book stories animated through machinima, now on the intertubes. http://www.youtube.com/view_play_list?p=DF54DE54A3BAA597

-Real life blind people have apparently decided that the upcoming film "Blindness" is offensive in its depiction of blind people. Shocking!